Company Name: Recycled Ideas
Website Address: recycledideas.etsy.com
E-mail Address: email@example.com
I make handmade paper that is recycled and can also be recycled in a unique way — by planting it to grow flowers, herbs and trees.
What made you start your business?
My husband encouraged me to start an Etsy storefront after he received a press release from them. He thought my handmade paper would be well-suited for the site. Turns out he was right (he usually is)!
What made you decide to use a particular material?
I've always admired fine, high quality paper and recycling is a lifestyle choice. Recycling paper to turn it into handmade paper that can itself be recycled in a unique way (by planting it) is a marriage of both.
People who are more creative and successful than I am.
Do you have anything unique or interesting that you would want readers to know about?
I earned a PhD in psychology in 2007 and have taught primate behavior courses at 3 different colleges and universities. Primates are definitely a passion of mine.
Out of all your products which is your favorite and why?
I love the plantable leaf embossed cards I make with real lavender. They were inspired by the area I live - it's like living in Provence, France but right here in a sleepy corner of southeast WA state called Walla Walla - the town so nice they named it twice! These are my signature cards. They are not only made with lavender I grow myself, but also lavender seeds (that I harvest from my plants). The cards can be planted to grow lavender after they've been used..
Who is your target market?
All nature loving people.
Is crafting a full-time job for you?
It isn't, but when sales are brisk, it can certainly become one!
What one thing would you pass down to new Etsy members? What sort of advice would you give them?